Virtualmind Blog

Nearshoring: An ace in the hole

Javier Minsky
Posted by Javier Minsky on Oct 14, 2022 12:12:36 PM

Unfortunately, there is no such thing as magic when it comes to taking your business to the next level. However, and believe it or not, nearshoring can be the key.

“Is my company suitable for nearshoring?” and “How do I know if it is right for my model?” are some questions that may arise when considering Nearshoring, and it is totally fair! Applying a new strategy can cause fear and one must be really cautious. Here are 3 strategic questions you should ask yourself before choosing to nearshore:


  • Am I willing to expand my business? And if so, how? 

    As obvious as it may seem, being clear about what you want to pursue has to be the first step before starting any plan. Without clarity and determination, all of your efforts will probably be in vain. Aiming high comes with attached costs… But what if we told you there is a way of achieving that without the need of using your own resources? By partnering up with a nearshoring company, like Virtualmind, you can grow your business by working alongside a partner that is as committed as you to tackling your project in the best possible way. The best part? You can make up the perfect team in the blink of an eye, without losing focus on your goal!

    However, both having an in-house team and working with a Staff Augmentation company have benefits and disadvantages… You just have to figure out which one is right for you. Luckily, we have our own free ebook about it that may result handy!

  • Is my company’s identity established?

    Having a true understanding of what your business stands for and a thorough analysis of your partner-to-be’s values is a must when giving nearshoring a go. You can’t spare teamwork, cooperation, and communication when you are creating a team, and partnering up with a company that works by the same values can ease the way into a successful alliance.

    We experienced this at the beginning of 2022 when Virtualmind started to be part of the Software Mind Group. “Cultural fit means we will build our project together starting from the same values, not only in the big picture but also during our daily work.”, I wrote in my article Organizational culture: the key to a successful merger

  • What about cultural fit?

    For a partnership to work perfectly, both companies must be located in nearby areas and have similar time zones, language, and work culture. The reason is simple, effective communication is crucial in successful relationships. For instance, building a partnership with a staff augmentation company from Latin America is an excellent option for companies in North America.

    And now we are dying to know… Is nearshoring the right choice for you? If so, don’t hesitate to go check our LinkedIn out! 

Topics: Nearshoring

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